News Cavalcade (1965)

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This looks like a traditional newsreel but it is actually a clever series of promotional pieces for various sponsors – Ford Motor Company, Salsbury Chemicals Poultry Feed, Encyclopedia Britannica. Now it is a commonplace practice in news reporting to show pre-packaged “video news releases” from drug and tech companies as news segments on local TV news programs. To license this film and get a higher quality version for broadcast/film purposes, contact

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